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DIY Accounting Website Optimisation Generally as much as 50% of website sales are sourced from organic search results, with Google dominating the search market. Competition for a page 1 search engine position is fierce and the most popular keywords and phrases face the fiercest competition. No point in chasing rainbows, there isn't a pot of gold. Adopting a professional realistic approach to website optimisation within the capability of your website will produce results. Website Optimisation of Web Pages Ensure each webpage has a Title with less than 70 characters. Restrict the meta description to less than 250 characters, preferably below 150 characters. Use all the keywords for that page in the description to achieve 100% relevancy. Repeat the description within the body of the page to improve relevancy and achieve website optimisation. Select 5 to 15 keyword phrases per page that are in fact on that page. Selecting the highest volume keyword phrases or single words is not likely to obtain a page 1 search engine result unless the page ranking is of the highest level. Selecting less popular keywords may potentially obtain a page 1 result and consequently produce clicks and earnings. Mission achievable not Mission impossible ! Ensure the keyword phrases and the words within those phrases dominate the web page to ensure content achieves 100% relevancy. If you choose the full page content in the DIY Accounting articles you can expect to achieve 100% optimisation. DIY Accounting encourage affiliates to adopt the full page links as part of your affiliate membership. Check the results of your web page content and meta tags with a search engine. www.submitexpress.co.uk have a free meta tags generator and analysis tools to achieve maximum website optimisation . Review and revise the web page to achieve 100% in all categories of the meta tags. Page Ranking The higher a page ranking that can be achieved the higher that page will appear in the search engine listings. Achieve a good page ranking by ensuring the web page is indexed and obtains a substantial number of inward links from sites with relevant content. Do not use link farms with irrelevant content as this can cause that web page to be ignored. Request customers and visitors to link to your webpage, search for relevant web sites to link to each page. Offer all your contacts the opportunity to join the DIY Accounting affiliate program and ensure all those sites which take up the offer also link to your own web site page. Page Indexing Web sites are indexed by links to your web page being found when an indexed web page links to your page. That link may then be held in a database and at some stage over the next month or two the content on your page may be reviewed, indexed. The majority of web pages never being indexed at all. This page indexing process can be encouraged by submitting those pages linking to your web pages using a free submission service such as offered by submit express ensuring that your page does appear for page indexing. Submit express recommend you submit web pages linking to you using their free submission service.
Page indexing by Google can be
achieved by installing on your web site a Google site map. Detailed instructions
and scripts can be found at
https://www.google.com/webmasters/
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